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Hyundai Digital Camp Moves into New Office

IRVINE, Calif., June 1, 2016 /PRNewswire/ -- Hyundai Capital America (HCA), a top-10 U.S. auto finance company that does business as Hyundai Motor Finance and Kia Motors Finance, announces its Hyundai Digital Camp team has moved into its new location in Burlingame, CA.

Hyundai Digital Camp—a joint effort between Hyundai Capital America and Hyundai Card (Korea's third largest credit card issuer)—was first established at the end of 2015 before moving into its new, longer-term location. The office represents the companies' eyes and ears in Silicon Valley, and is tasked with surveilling the market of emerging technologies for opportunities, and initiating relationships with potential business partners and investors.

Never-ending Change is one of Hyundai Capital's Management Principles, so it is in the company's DNA to embrace change as a way to drive the business forward. Hyundai Capital America and Hyundai Card are committed to understanding the ways emerging technologies and new business models may reshape how financial services are delivered. Hyundai Digital Camp helps the companies' ensure they are in a position to make key strategic moves in FinTech at the most opportune times.

Headquartered in Irvine, CA, Hyundai Capital America is a top-10 U.S. auto-finance company supporting the financial services needs of Hyundai Motor America and Kia Motors America. Through the Hyundai Motor Finance® and Kia Motors Finance® brands, the company provides financial products to Hyundai and Kia dealerships nationwide, including dealer inventory and facility financing, as well as indirect vehicle financing for retail and lease customers. Through its subsidiary, Hyundai Protection Plan, the company offers vehicle service contracts and other vehicle protection products under the Hyundai Protection Plan™ and Power Protect® brands. As of 2016, the company serves over 1.5 million customers and over 1,600 dealers nationwide, and has over $25 billion in assets. In addition to its two offices in Orange County, CA, Hyundai Capital America has customer support centers in Atlanta and Dallas. 

Kia Motors Finance is the registered trademark of Kia Motors America, Inc. and is used with permission.

Established in 2001, Hyundai Card is South Korea's leading credit card company with a strong leadership in premium cards. In 2015, Hyundai Card launched the Digital Hyundai Card campaign designed to change the company into a cutting-edge technology-driven digital financial institution.


SOURCE Hyundai Capital America

For further information: Michael Eidam,